KOHL’s
SOCIAL MEDIA
In my role as a Senior Designer on the Kohl’s social creative team, I’ve worked on a variety of brand campaigns, promotions, and daily social content creation. I’ve seen the brand through multiple rebranding initiatives, value messaging shifts and brand expression overhauls. My day to day involves social content creation, competitive research, trend ideation, creative direction and collaboration with planning partners.
Please check out some of my work below
Social media is unique in that the way brands show up is constantly changing with new trending styles, sounds and products. Designing in this space requires a flexibility and commitment to change I haven’t experienced elsewhere. Throughout my time at Kohl’s I’ve crafted new and socially native ways to excite the social scroller.
